The cost of hiring a Fractional CMO can vary widely depending on factors such as experience, the scope of work, and the market demand. Generally speaking, a Fractional CMO is a more cost-effective option compared to a full-time CMO, especially for smaller businesses or startups.
Rates can range from $100 to $400 per hour, or a monthly retainer that can start from $3,000 and go up to $10,000 or more. It’s essential to weigh these costs against the potential ROI that a skilled Fractional CMO can bring to your business.